Larry John Pansalin

Freelancer

Web Developer

Salesforce Marketing Cloud Developer

Tech Consultant

About Me

Hello! I’m Larry.
Web developer and digital solutions specialist with extensive experience in UI/UX design, e-commerce, and marketing automation. Over the past ten years, I’ve worked with a variety of industries—helping businesses create multilingual, mobile-responsive websites and data-driven digital marketing campaigns that deliver measurable results.

Address: Mandaluyong, Philippines
Email: larry@lpansalin.dev
Freelance: Available

My Services

Digital Marketing Automation

I specialize in setting up and automating email marketing campaigns through tools like SendGrid, Salesforce Marketing Cloud, and Mailtrain, optimizing customer journeys for better engagement and conversions.

Web Development

I offer custom website development service, creating responsive and user-friendly sites using CMS like WordPress, Joomla, WIX, and Shopify, tailored to your business needs.

Tech Consulting & Project Management

I provide tech consulting and project management services, helping businesses streamline their operations, scale their systems, and effectively manage digital transformation initiatives.

Creative & Brand Support

I collaborate with creative teams to design and implement branded digital assets, such as landing pages and microsites, to enhance your marketing efforts and strengthen your brand presence online.

Brand Experience

Resume

Experience

2019 - Present

Freelance Developer

Larry John Pansalin

Servicing a digital marketing agency, developed 20+ multilingual, mobile-responsive websites with advanced features, optimized SEO and website performance, and executed 250+ targeted email marketing campaigns.

2019

Tech & Operations Lead

Reach Lab Advertising

Led operations and technology for a startup digital advertising company, managed a team of 12 and developed websites for SMEs and corporate brands.

Lead Creative Technologist |<br>
Xbox Developer & Team Lead

2014 - 2018

Lead Creative Technologist |
Xbox Developer & Team Lead

Wunderman Manila

Managed the team of developers to ensure consistent quality, smooth execution, and timely delivery of website maintenance, creation, and migration services across multiple markets and regions for Wunderman’s major customers: Microsoft, 2Go, GetGo, and Adidas, among others.

Cultivated a productive and collaborative working environment by facilitating weekly team meetings, monthly one-on-one sessions, semi-annual performance appraisal, and various opportunities for professional development